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Color Measurement 201

Color Measurement 201

Why your Color Might be Wrong on Press: Environment

In a perfect world, you should be able to put ink in the press and simply run a job. Unfortunately, every year flexo and gravure printing operations waste ink, substrate and press time trying to get color right. Although advancements in technology have made it easier to achieve color accuracy, the variables that affect color still exist.

In this three-part series, we’re sharing over two dozen reasons your color might be wrong on press. We’ve already covered two important factors – Instrumentation and Standards & Ink. Today we’re looking at how the environment and your press can affect final color.

press sheets on printer

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Color Measurement 201

Why your Color Might be Wrong on Press: Standards & Ink

In a perfect world, you should be able to put ink in the press and simply run a job. Unfortunately, every year flexo and gravure printing operations waste ink, substrate and press time trying to get color right. Although advancements in technology have made it easier to achieve color accuracy, the variables that affect color still exist.

In this three-part series, we’re sharing over two dozen reasons your color might be wrong on press. If you missed the first article – Instrumentation – check it out first.

Today we’re looking at how your standards and ink can affect final color.

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Color Measurement 201

Tools to Help you Achieve Consistent Color

Consistent color is a journey.

A few weeks ago I blogged about the most common pitfalls people run into when starting a color program…

  • Wrong lighting
  • Less-than-perfect color vision
  • Inaccurate physical standards
  • Inconsistent device color measurement

…And introduced some inexpensive color tools to help overcome them.

 

But the journey doesn’t stop there. Even if you’ve been successfully managing color for years, advances in inks, dyes, and substrates are introducing new challenges, and many brands are asking for tighter tolerances. Getting color right is much harder than it used to be.

Today we’ll look at some of the more advanced tools available to help you take the next step toward more consistent color.

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Color Measurement 201

A Few of the Unusual Things Our Customers Measure

Our color measurement devices are used by designers, brand owners, formulators, printers, and manufacturers around the world. Ranging from portable handheld devices, to large benchtop instruments, to spectrophotometers mounted inline, they can measure just about anything to help formulate and maintain a perfect color match.

Many of our customers, especially those in the paint industry, are asked to color match some pretty interesting things, and we love to hear about them. We recently asked 40 people the following question:

What is the most unusual thing you or one of your customers has measured? 

Read on for snippets from the interesting, funny, and sometimes gross responses!

Want to measure the color of splattered baby food? No problem with the CAPSURE device! See the rest of the video here.

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Color Innovation, Color Measurement 201

Fast Formulation is Key to Producing Color of the Year

The PANTONE Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development.

Over the next few weeks, designers everywhere will be sharing their plans for PANTONE’S 2017 Color of the Year choice, 15-0343 Greenery. However, those who are charged with producing products and packaging know trending colors don’t “just happen.” It takes time and effort to incorporate these trending colors into new products.

Whether you work in paints, plastics, textiles, or printing, today’s blog shares formulation solutions that will help you be first to market with trending colors such as PANTONE Greenery.

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Color Measurement 201

Do Your Measurements Match Your Supplier’s?

Are your measurement readings different than your supplier’s? If so, you’re not alone.

colorcircles

It’s an important issue you must correct. If your measurements don’t match those of your suppliers, you’ll be rejecting materials you perhaps shouldn’t be, NOT rejecting materials you should be, and wasting a lot of time, effort, and money producing the wrong color.

We’ve compiled the 5 most common reasons specifier and supplier measurements don’t match so you can troubleshoot and correct inconsistencies in your color workflow.

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Color Measurement 201, Digital Color

Understanding Inter-Instrument Agreement

Inter-instrument agreement is a very important consideration when selecting color measurement devices for your workflow. Unfortunately, it’s such a technical topic that it leads to a lot of confusion about what it means and why it’s important.

The new Ci7860 is the most precise benchtop on the market with a published average inter-instrument agreement of 0.06 ΔE*ab. Do you know what that means?

The new Ci7860 is the most precise benchtop on the market with a published average inter-instrument agreement of 0.06 ΔE*ab. Do you know what that means?

Today we’re making it as simple as possible. Read on to learn what inter-instrument agreement means, how it’s different from other terms like inter-modal agreement and repeatability, and why it’s something you really need to consider for your color workflow.

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Color Measurement 201, Digital Color, Uncategorized

i1iSis 2 wins Printing News Readers’ Choice Award!

top-products-logo-2016Each year Printing News asks their readers which new products made the most difference in their productivity. We’re excited to announce that our very own i1iSis 2 and i1iSis 2 XL are among the winners!

These two automated chart readers are the latest members of the popular i1iSis solutions family for pre-press, pre-media, photo, and pressroom color management and profiling.

i1iSis 2 and i1iSis 2 XL

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Color Measurement 201

Which Color is the Hardest to Control?

Spectrophotometers are instruments that measure color. Manufacturers use them in every industry where accurate color is important, from paint and plastics to textiles, packaging, and even food. The data captured by spectros allow designers, brand owners, manufacturers, and quality control professionals to precisely communicate color and ensure it stays accurate throughout production.

Sometimes I’m asked which color is the hardest to measure and control. Can you guess what it is?

Legos

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Color Measurement 201

The Secret Life of Colorful Food

There’s been a lot of research around the role color plays in how we expect food to taste. The fact is, we judge flavor by the color of the food or drink, even before the first taste. We expect red foods to taste sweet like strawberries or cherries. White should taste like vanilla, and green is probably limey and tart or minty. Color cues can even determine whether we take that first bite. On the wrong food, like mashed potatoes or pumpkin pie, most of us won’t try green at all!

Green Pumpkin Pie

In the heat of summer – when a sweet, refreshing treat is all that’s on your mind – would you buy a brand of ice cream if the cartons on the shelf are off-color? The Algida ice cream factory in Corlu, northwestern Turkey, knows the likely answer is no. That’s why they came to us for help tightening their process control, so that each batch not only tastes great, but has uniform color.

As you can imagine, the color of ice cream – or any food for that matter – is not the easiest thing to measure. Here are the top four things manufacturers must consider when measuring food, and how X-Rite solutions can help.

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