Color 101

2016’s Top Color Management Concerns

It’s the most wonderful time of the year! A time to reminisce… to celebrate our successes, and to explore areas that may need a little more attention in 2017.

If color accuracy is on your list of things to improve, this article is for you. We’ve compiled a list of the blogs our readers found most helpful and interesting in 2016, so you can start working toward your goal of more accurate color in the New Year.

Did your favorite blog make the list?

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Color Innovation, Color Measurement 201

Fast Formulation is Key to Producing Color of the Year

The PANTONE Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development.

Over the next few weeks, designers everywhere will be sharing their plans for PANTONE’S 2017 Color of the Year choice, 15-0343 Greenery. However, those who are charged with producing products and packaging know trending colors don’t “just happen.” It takes time and effort to incorporate these trending colors into new products.

Whether you work in paints, plastics, textiles, or printing, today’s blog shares formulation solutions that will help you be first to market with trending colors such as PANTONE Greenery.

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Color Innovation, Color Measurement 101

inkk: Nail Polish Color, As You Imagined It

When you walk into a salon for a manicure or visit your favorite beauty products store, are you overwhelmed by the number of nail polish colors to choose from, but can’t actually find the color you want? This is a problem Ashley Morgan set out to solve.

inkk

Morgan, who has a fine arts degree, has spent the last 15 years designing video games. She’s both creative and tech savvy. “I’m a nail polish advocate, and I don’t mind spending the time choosing a nail polish color,” she says. “But the available colors don’t really mean anything to me. I had the idea that people should be able to not only create their own nail polish colors but give them a meaningful name. But how to go about it?” Continue Reading

Color Measurement 101

Make Sure You’re Using the Right Aperture for the Job

When judging color, background can be a major distraction for the human eye. In fact, surrounding colors and patterns can actually change the perception of the color you’re trying to focus on.

One of the wonderful things about color measurement instruments like colorimeters and spectrophotometers is that they can’t be distracted. They aren’t susceptible to variables such as fatigue, age or color vision deficiency. They aren’t even aware that a surround exists – they only measure the reflected light from the targeted sample area through a system of lenses called an aperture.

aperture

If your job involves specifying, communicating, evaluating, or approving color, you need to consider aperture size in the color measurement process. Today we’ll review why that’s important and share tips to help you make the right choice for your color measurement applications.

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Color Measurement 201

Do Your Measurements Match Your Supplier’s?

Are your measurement readings different than your supplier’s? If so, you’re not alone.

colorcircles

It’s an important issue you must correct. If your measurements don’t match those of your suppliers, you’ll be rejecting materials you perhaps shouldn’t be, NOT rejecting materials you should be, and wasting a lot of time, effort, and money producing the wrong color.

We’ve compiled the 5 most common reasons specifier and supplier measurements don’t match so you can troubleshoot and correct inconsistencies in your color workflow.

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Color Management

The Key Steps in a Color Managed Workflow

pressroomIf you’re a commercial printer who wants to improve color quality and consistency, this blog is for you.

Ray Cheydleur is a printing industry veteran of more than 20 years, a standards guru, and our Portfolio Manager for Printing and Imaging Products. Passionate and very knowledgeable about color, he has a talent for helping printers improve their color quality and consistency.

Today he’s sharing five critical steps in a color-managed workflow to help you create an efficient printing operation, a repeatable final product, and satisfied brand owners.

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Color Measurement 101

Choosing the Right Spectro for Print and Packaging

Reflective surfaces and metallic inks are very popular for printing and packaging applications. Consumers love the look; but for printers, these substrates and inks are expensive and make color control a challenge.

wrong color; xrite blog

Today we’re taking a look at the measurement options available for controlling these very marketable print and packaging applications to help printers and converters meet brand owner expectations and maintain the highest possible quality output. wrong color; xrite blog

 

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Color 101

No Treats, just Tricks! 5 Fun Optical Illusions

FoamGhostThere are many things that affect what we see. Optical illusions aren’t just fascinating; they teach us about how we visually perceive our surroundings. In our color perception series, we shared some of the factors that affect how we see color and the impact it has on manufacturing.

Today we’ll take a closer look at some of the ways our brains, eyes, and the environment can influence what we see… we’ll call it adult Trick or Treat! Continue Reading

Color 101

How to Calibrate your Monitor in 10 Steps

How much time, paper, and ink do you waste re-printing images because the color isn’t right? Before you blame your printer, consider your monitor. When you work on an un-calibrated monitor, you can’t trust the colors you see on-screen, making it hard to make good editing decisions.

Luckily, monitor calibration is a breeze with i1Profiler software. Wizard-based, it walks you through every step in the profiling process. Basic and advanced modes allow you to modify your settings based on your calibration needs. i1Profiler comes with our very affordable i1Display Pro colorimeter and all of our professional spectrophotometers.

i1display-pro_03

Ready to trust your on-screen colors? Here are the ten simple steps you need to follow to calibrate your monitor or laptop display.

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Color Management, Events

Looking for Solutions for Your Plastics Workflow?

K 2016 begins today in Düsseldorf and runs through October 26th. As the #1 trade fair for the plastics and rubber industries, it’s a huge event featuring industry news, product demos, and networking.

We’ll be in Hall 8b / Stand H65 showcasing our end-to-end X-Rite Pantone workflow solutions to help rubber manufacturers, compounders, masterbatchers, and converters get consistent color in a plastics workflow. Don’t miss your chance to speak with our color experts! (Here’s the best way to request a demo.)

From the North Entrance, simply turn left, head down the escalators, and Hall 8b will be on your right. We’ll be in Stand H65, waiting to meet you!

From the North Entrance, simply turn left, head down the escalators, and Hall 8b will be on your right. We’ll be in Stand H65, waiting to meet you!

Whether you’ll be at K 2016 in person or staying abreast via social media, today’s blog is dedicated to showing how a complete X-Rite Pantone solution, including the ability to digitally communicate color based on spectral values, makes it faster, easier, and less expensive to more consistently manage color in your plastics workflow.

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