At X-Rite Pantone, we love color, and we’re passionate about helping you get yours right. That’s why we offer a full-service training program, staffed with Color Experts from many of the industries we serve.
From beginner to advanced, lowest investment to highest return, we offer a variety of options to teach you everything you need to know to be successful.
- Are you new to color, wondering where it fits in your business objectives?
- Do you already have a color workflow, but wish it was more efficient?
- Are you looking toward certification to help you gain a competitive edge?
If you answered yes to any of these questions, you’ll want to keep reading. Today we’re presenting our stair-step approach to training. There’s a step for everyone, and moving toward the top doesn’t have to be a challenge.
Take a look at where you are today, determine where you want to go, and let us help you achieve your color goals!
Mark Gundlach is a Solutions Architect with X-Rite Pantone. He visits facilities to assess their current workflow and help them come up with solutions – whether it be training, software or hardware – to improve their productivity and lower their costs. He is also an expert in the Pantone Certified Printer Program.
Recently we sat down with him to learn more about the program, and what it takes to become Pantone Certified.
Pantone®, an X-Rite company, recently announced a pair of complementary shades as its 2016 Color of the Year: PANTONE 15-3919 Serenity and PANTONE 13-1520 Rose Quartz.
The PANTONE Color of the Year announcement is always exciting because it sets the stage for upcoming trends. The Color of the Year selection process is very thoughtful and a lot of consideration is given to the color choices. To arrive at the selection each year, Leatrice Eiseman, Executive Director of the Pantone Color Institute, leads the team involved in the selection of the Pantone Color of the Year. The color expert team is actively on the lookout for a color they see as ascending and seems to be building in importance… a shade they think has the ability to communicate the color message that best reflects what is taking place in our culture at a particular moment in time. Influences can come from the entertainment industry, travel destinations, lifestyles, fashion, and travel; as well as from the technology, materials, and textures that impact color.
The PANTONE Color of the Year choice is meant to be a reflection of our current mood and what is happening around the world, and it certainly gets everyone talking about color. The impact is broad and spans many industries. From fashion to home goods to cosmetics, many manufacturers are now scrambling to infuse Serenity and Rose Quartz into their product lines… as quickly as possible.
However, introducing new colors into production doesn’t just happen. It’s a complicated process, and it takes a long time. Manufacturers who have a reliable color-managed workflow in place are at a significant advantage because they can respond more quickly than those who do not.
We understand the challenge of staying current with color trends, so we’re sharing five color management tips to help you improve time to market and achieve new colors – like Rose Quartz and Serenity – in production.