In a perfect world, you should be able to put ink in the press and simply run a job. Unfortunately, every year flexo and gravure printing operations waste ink, substrate and press time trying to get color right. Although advancements in technology have made it easier to achieve color accuracy, the variables that affect color still exist.
In this three-part series, we’re sharing over two dozen reasons your color might be wrong on press. If you missed the first article – Instrumentation – check it out first.
Today we’re looking at how your standards and ink can affect final color.